Outdoor living
Kate Grubb, co-founder of SunCraft, says several factors are shaping the current landscape of sun protection.
What developments are you seeing in shade solutions?
A notable trend is the evolving perception of shade systems as not only functional for sun protection but also as integral design features. Architects and homeowners are placing more emphasis on incorporating these products into the overall composition. We have also noticed a shift away from budget-friendly sail cloths as customers prioritise more robust shade systems with proper UV protection ratings. Additionally, a prevailing trend over the past few years is the growing preference for European shade products. This is influenced by the well- established reputation of European goods for exceptional quality, attention to detail and timeless design.
Why is this happening?
These shifts reflect a more holistic approach to architecture and outdoor design. First, there is an imperative need for sun protection, particularly in regions with high UV ratings like New Zealand. The move away from simplistic sail cloths to advanced shade systems aligns with a growing awareness of the importance of reliable UV protection. The preference for European products highlights a global appreciation for quality and enduring design. Overall, these trends are gaining traction because they address both the functional needs and a desire for sophisticated, well-integrated design solutions.
How do we create the look?
We suggest incorporating shade systems as design features that involve a thoughtful and integrated approach within the home and garden space. Architects should consider these systems as integral elements from the early stages. Homeowners should consider these advanced shade solutions to enhance the visual appeal and usability of their properties. Our focus is on actively collaborating with architects and homeowners to seamlessly integrate our sun sails into their projects whether it be from the initial planning stages or after completion. All SunCraft products incorporate advanced UV protection technologies, and, being made in Austria by Soliday, see soliday.eu, our sun sails meet the timeless and quality-driven characteristics associated with European products.
021 105 9656 | suncraft.co.nz
““There’s growing recognition that shade systems can provide sun protection while also enhancing the overall aesthetic and design of spaces.””
